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Small Business Digest
Leaders need advance information about the key economic, social and environmental factors that can affect small businesses. Small Business Digest is a free monthly intelligence report and email newsletter.

• Women Business Owners Optimistic About Revenue Growth in 2009
  Despite the challenges of a down economy, many women business owners believe their firms will grow in 2009.
• Workers Believe It Is Still Possible To Find A New Job in This Challenged Economy
  While some workers may feel that hunkering down in their current positions is the only choice in this economic storm, a large percentage of workers remain confident that employment prospects remain strong.
• Integrity Pays Off: Leaders Who Keep Their Word Enhance The Bottom Line
  It seems like common sense that the integrity of leaders is key to their success and the financial success of their companies.
• Economic Downturn Requires That Firms Make Every Dollar Count in 2009
  In this tight economic world, small businesses must make every dollar they spend count in order to stay competitive and successful.
• Meeting the Needs of Generation Y Shift Workers Key To Productivity
  Younger works have differing needs that need to be addressed on the shop floor and in the office to maximize productivity.
• Small Business Leaders Report Growing Success With Consumer Driven Health (CDH) Benefit Programs
  A majority of smaller companies (54%) surveyed by Information Strategies, Inc. (ISI), recently said they were either contemplating or already had adopted a consumer directed health (CDH) offering for employees.
• “Control Issues” May Hurt Email Marketing Campaigns
  In the field of email, the difference between marketing bam and spam may be found in whether marketers give control over to the target clients.
• Donating Your Old Cell Phone? Make Sure You and Your Employees Kill the Old Data
  Thinking of buying that new cell phone with the larger screen and super-soft keypad?
• Small Firms Offered Integrated HSA Package By Industry Heavyweights
  Under a new alliance between SunTrust Bank and ConnectYourCare, a division of ExpressScripts, the package they are introducing saves time and effort for smaller companies
• Thinking Outside the Door Builds Sales Even In Down Times
  In today’s challenging business climate, an organization’s need to develop new and innovative products and services is at an all time high.
• So Who Really Does Establish Company Policy?
  For good or bad, the days of a CEO marching in and rebirthing a corporate culture, establishing key initiatives and making it happen are for the most part gone.
• Simple Steps Businesses Can Take to Protect Themselves from Cyber Crime
  When the World Wide Web launched almost 20 years ago, it generated a lot of buzz about how it would revolutionize the way people do business, but many questioned whether these projections were fact or just grand words.
• Press Releases Help Improve SEO Presence for Small Businesses
  Press releases can be a powerful tool, if leveraged correctly. Don’t just send them, file them to a popular section of the company Web site as well.
• 9 Ways to Leverage the Company Grapevine
  Web 2.0 technology is great for spreading information fast throughout a company. But podcasts, video blogs, intranet, instant messaging, and wikis are only as good as the message they carry.
• US and Global Anti-Counterfeit Efforts Launch on Larger Scale
  But small businesses that export still know little about protecting intellectual property.
• Experts Urge Companies To Look Inward For The Keys To 2009 Success
  The seeds of company success in 2009 may rely on internal resources, according to a survey of experts across a broad spectrum of expertises.
• 8 Skills For Closing The Communications Gap When English Is Not The First Language
  A little known but critical element in today's multi-cultural company environment is the fact that employees whose English is a second language often suppress their contributions for fear of being misunderstood or laughed at.
• Timeclocks Offer Positive Advantages For Employers, Employees
  Timeclocks Offer Positive Advantages For Employers, Employees While timeclocks may be an echo of the past, nonetheless, they do serve a positive function.
• Smaller Companies Report Greater Value, More Responsiveness From Healthcare Benefit Providers
  As more and more firms look for ways to improve their healthcare benefits while keeping a handle on costs, healthcare insurance providers have responded.
• Staples Offering IT Services To Small, Medium-Size Firms
  Hoping to take advantage of its position as a supplier to small and medium-size firms, Staples is branching out with a new offering that permits these companies to outsource their IT needs.
• Hiring Plans For The Holiday Season Down For 2008, Survey Reports
  Despite an 8-point decline from in overall hiring plans, four of 10 hiring managers surveyed said they were increasing hiring plans this year.
• Scalable Electronic Commerce Supply Chain Solution Improves Efficiency, Increases Profits
  Today, timing is essential and inventory management makes all of the difference in a company’s success.
• Study Provides An In-Depth Analysis Into The Payment Priorities Of The Small-Business Owner
  The recessionary pressure evident in the on-going financial meltdown is affecting small business payment patterns.
• Turning Reality Into Perception: The True Path To Growth
  Turning Reality Into Perception: The True Path To Growth
• New Intel® vPro™ Technology Enhances Security, Adds Automatic Tune-Ups
  Technology is catching up with the need for easy-to-use methodologies for maintaining security, upgrading computers.
• Recessionary Times Require "Out-of-Box" Thinking
  With every problem there is an opportunity. An economic downturn is an excellent time for instituting a "pay-for-result" business model.
• Promoting ‘Family’ Brand Linked to Companies’ Financial Success
  A new study by Oregon State University researchers shows that promoting the fact that the business is a “family” business positively influences customer purchasing decisions.
• Sound Bite Introductions Can Spur Growth, Sales
  Creating a "sound bite" that tells the firm's story is a key component to building growth, sales.
• Employees Should Be Challenged, Rewarded For Helping To Build Brand
  As companies grow, they often invest a great deal of money into defining and refining their brand.
• Remotely Monitoring Unattended Computers Can Prevent Cyber Attacks
  Unattended computers can be the achilles heel for many firms.
• Overcoming Racial Stereotypes Is Smart Business, Spurs Professional Growth
  Racial stereotyping has hurt more than one career and many business efforts.
• Developing A Work Strategy That Closes Sales
  Closing a sale is not an event, but rather a series of meetings and little victories that start out with the first phone call placed to a potential customer.
• Successful Holiday Email Strategies
  Retailers will be competing hard to stand out in the cu